The 2015 Campaign
The 2016 Chewing Gum Action Group campaign was delivered throughout September 2016.
The following partners were involved:
In 2016, overall, there was a 36% decrease in littered gum in the areas that were monitored.
If you're a local authority, town centre management organisation,academic institution, BID or other land manager and would like to take part in this year's campaign, just let us know.
The adverts
Colourful eye-catching posters that encourage people to bin chewing gum their way.
Campaign message
Positive upbeat messaging supported by an enforcement strapline.
Targets
Our target is really broad. Old, young, man, woman, if you chew gum then do the right thing. Bin it your way.